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Brand & Tokenization News


Niftmint Rewards

In the rapidly evolving world of e-commerce and digital assets, Niftmint is proud to introduce Niftmint Rewards, a groundbreaking loyalty program that leverages the power of tokenized commerce to create more engaging and rewarding experiences for consumers. By pairing physical products with their digital counterparts, Niftmint Rewards is set to transform the way brands interact with their customers and build lasting relationships.


Tokenized Rewards: Earn by Engaging with Your Favorite Brands

At the heart of Niftmint Rewards is the concept of tokenized rewards. By becoming a Niftmint Rewards Member, consumers can earn Niftmint Tokens (NMTs) simply by engaging with their favorite brands. Whether it's shopping with partner brands, answering surveys, or sharing shopping data, members can accumulate NMTs and unlock a world of benefits.


One of the key features of Niftmint Rewards is the ability to earn tokens for using partner brand products. By authenticating product ownership through tokenization, brands can incentivize customers to actively use their products, fostering a deeper level of engagement and loyalty. This not only rewards customers for their continued support but also provides brands with valuable insights into consumer behavior and preferences.


Pairing Physical to Digital: Unlocking the Potential of Products

Niftmint Rewards takes the concept of loyalty to the next level by seamlessly pairing physical products with their digital representations. By turning any product into a digital asset, brands can create a more immersive and interactive customer experience. This pairing allows brands to know when customers are using their products, enabling targeted incentives and personalized offers.


Moreover, the tokenization of products opens up a world of possibilities for exclusive offers and rewards. Authenticated product ownership can unlock special discounts, early access to new releases, or even VIP experiences. This creates a sense of exclusivity and appreciation for loyal customers, strengthening the bond between brands and their most dedicated fans.


First-Party Data: Building a More Complete Loyalty Offering

One of the key advantages of Niftmint Rewards is the ability to gather first-party, volunteered data from customers. By incentivizing customers to share their shopping habits and preferences, brands can gain valuable insights into consumer behavior and tailor their loyalty offerings accordingly.


This data-driven approach allows brands to create more personalized and relevant rewards, increasing customer satisfaction and retention. By understanding what motivates their customers, brands can craft loyalty programs that truly resonate and drive long-term engagement.


The Future of Loyalty: Tokenized Commerce

Niftmint Rewards represents a significant step forward in the evolution of loyalty programs. By embracing tokenized commerce and the power of digital assets, brands can create more dynamic, engaging, and rewarding experiences for their customers.


As more and more consumers become familiar with the concept of tokenized rewards and the benefits they offer, we can expect to see a surge in adoption across various industries. From retail and e-commerce to hospitality and beyond, tokenized commerce has the potential to revolutionize the way brands build and maintain customer loyalty.


Niftmint is at the forefront of this exciting new frontier, providing the technology and expertise needed to bring tokenized rewards to life. With Niftmint Rewards, brands can unlock the full potential of their products, create deeper connections with their customers, and drive long-term success in the digital age.


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Niftmint Consensus 2024
Niftmint | Consensus 2024

Niftmint is thrilled to announce our participation in the highly anticipated Consensus 2024, presented by CoinDesk, taking place next week in Austin, Texas. As a company, we are excited to be attending this premier event for the third consecutive year, and we look forward to engaging with Brands, Partners, and Investors in the vibrant atmosphere that Consensus provides.


Consensus 2024 is set to be a groundbreaking event, bringing together the brightest minds and most influential players in the world of cryptocurrency and blockchain technology. This year's event promises to be bigger and better than ever, with a diverse range of speakers, panel discussions, and networking opportunities.


Connecting with Brands, Partners, and Investors

Niftmint is excited to connect with innovative brands, engaged partners, and interested investors at Consensus 2024. We have lined up a series of meetings and presentations to showcase our cutting-edge tokenization solutions and discuss potential collaborations. Our technology helps brands create more engaging and rewarding experiences for their customers while providing valuable insights into consumer behavior and preferences.


During our meetings, we will focus on the growth potential of Niftmint and the broader tokenization market. We will share our roadmap for the future, including our plans for expansion and new product offerings. We are confident that these discussions will lead to new strategic partnerships and investment opportunities, particularly with brands who are becoming more innovative, partners who we have been actively speaking with in this space, and investors interested in RWAs (Real World Assets) and tokenization.


Introducing Niftmint Rewards

Consensus 2024 also marks the official launch of Niftmint Rewards, our groundbreaking loyalty program that allows consumers to earn Niftmint Tokens (NMTs), cash back, and exclusive offers by engaging with their favorite Brands. Niftmint Rewards is designed to bridge the gap between Web2 and Web3, providing a seamless way for consumers to earn rewards for their everyday shopping and product ownership.


With Niftmint Rewards, members can earn NMTs by becoming a Niftmint Rewards Member, answering shopping surveys, and sharing shopping data via connecting credit cards, browser history, and affiliate/referral links. This allows consumers to earn passive income and rewards simply by going about their normal shopping routines.


As always, Niftmint is committed to making the most of this incredible opportunity. We are eager to showcase our latest innovations, share our vision for the future of digital assets, and forge new partnerships that will drive the industry forward.



Niftmint Consensus 2024
Niftmint | Consensus 2024

In addition to attending the main conference, Niftmint is proud to be hosting two exclusive events on Friday, May 31st. First, we will be holding our 3rd Annual Pork Chop Dinner, an invitation-only gathering for Niftmint and TF Labs partners, investors, and friends. This intimate event provides a unique opportunity to connect with key stakeholders in a relaxed and friendly setting, allowing us to strengthen existing relationships and build new ones.




Niftmint Consensus 2024
Niftmint | Consensus 2024

Later that day, we will also be hosting a Web3 Rooftop Happy Hour at the citizenM hotel in Austin from 3:00pm to 6:00pm. This event is open to all Consensus attendees and promises to be a highlight of the week. Guests will have the opportunity to network with fellow blockchain enthusiasts while enjoying stunning views of the Austin skyline.


We understand that Consensus 2024 will be a busy time for everyone, with so many exciting events and opportunities to explore. That's why we want to extend an open invitation to anyone who will be in Austin next week and would like to connect with the Niftmint team. Whether you're a potential partner, investor, or simply someone who shares our passion for the transformative power of blockchain technology, we would love to hear from you.


Niftmint Consensus 2024
Jonathan G. Blanco and Erin Lowe

To get in touch, please don't hesitate to reach out to us via our official channels or contact any member of the Niftmint team directly. We are always eager to make new connections and explore new opportunities, and Consensus 2024 provides the perfect platform to do just that.


As we count down the days to this incredible event, the Niftmint team is filled with anticipation and excitement. We can't wait to immerse ourselves in the dynamic world of Consensus 2024, learn from the industry's best and brightest, and contribute to the ongoing conversation about the future of digital assets.


We look forward to seeing you in Austin this week!



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AI Confirms the Need for Tokenization of Commerce
AI Confirms the Need for Tokenization of Commerce

Artificial Intelligence (AI) has been a catalyst for innovation across various industries, including commerce. However, with the rapid advancement of AI, new challenges have emerged, particularly in the realm of authenticity and trust. As AI-generated content and products become more prevalent, it becomes increasingly difficult to distinguish between what is real and what is fake. This is where tokenization comes into play, offering a solution to the problems of fraud and counterfeit goods.


During a recent presentation, Jonathan G. Blanco, CEO of Niftmint, emphasized the growing need for tokenization in the face of AI-driven innovation. "AI has been catalyzing innovation. You'd have to have been asleep for a couple of years to not recognize this," Jonathan said. "Everything from using generative AI for your text and copywriting needs, to image designs, a lot of artists and creators are afraid of this."


AI Confirms the Need for Tokenization of Commerce

Fake products, websites, content, and experiences are already a significant problem, with an estimated $1.7 trillion sold in counterfeit goods each year. Jonathan highlighted the severity of this issue, stating, "Commerce is a $6.3 trillion market just on the eCommerce side of it. And what you might not be aware of is $1.7 trillion are actually in counterfeit goods. These are things like counterfeit products - you go to a fake website, you have a fake warranty, you have a counterfeit type of experience."


AI Confirms the Need for Tokenization of Commerce

To combat this issue, every product and piece of content should be tokenized, as this is the only way to understand its origin. When the originator of the content or product tokenizes it, they are essentially stamping that they created it. They can put key information into the token itself or via an application layer, which can be used for anything from authenticity to warranty and loyalty.


Jonathan explained, "When you tokenize something, essentially what you're doing is you're wrapping a layer of code around a content file. So when you wrap a layer of code around a content file, that means you can make it programmable. That means that you can put key information in there that's important to the marketer, that's important to the tech people, that's important to operations. Everything from authentication, to your warranties, to your service level information, the manufacturing details, and even marketing and loyalty type of behavior."

AI Confirms the Need for Tokenization of Commerce

Niftmint, a leading provider of tokenization solutions, is at the forefront of this transformation. The company tokenizes real-world assets for brands, enabling them to embed key information into the tokenized product, such as authenticity, warranty, service plans, loyalty, and rewards. This not only provides a more complete understanding of the product and how customers interact with it but also helps to build trust and loyalty between brands and their customers.


One of the key advantages of Niftmint is its ability to abstract all the complexities of crypto and crypto wallets from the brand and their customers. This means that brands can offer digital products in the same way they would any other product, without the need for customers to navigate the intricacies of blockchain technology. By embedding directly into a brand's e-commerce platform, Niftmint ensures that the tokenization experience is seamless and native to the broader shopping experience.


As AI continues to advance, the risk of counterfeit products and experiences increases. Jonathan noted, "As we mentioned, AI rapidly accelerates this problem, and so if you don't know what is real and what is fake, that means you don't know where it was created or where that point of origin came from."


AI Confirms the Need for Tokenization of Commerce

Tokenization offers a solution to this problem by allowing brands to authenticate and secure

their products while giving their customers peace of mind. By tokenizing their product inventory, brands can confirm the origin and provenance of their products, making it easier for consumers to know what is real and what is fake.


Jonathan emphasized the importance of trust and origin in the era of AI-generated content and products. "When you interact with a brand, it's all about trust, right? Ultimately, your trust lies within how you interact with the brands. And so consumers trust these brands. The brands are in fact the point of origin, and that's how we need to think about this moving forward."


AI Confirms the Need for Tokenization of Commerce

In the not-too-distant future, every physical product may have a digital twin. By tokenizing this digital twin, brands can unlock new opportunities to serve their customers and build stronger relationships with them. Jonathan envisions a future where consumers will only purchase products that have been authenticated through tokenization. "If you purchase that high-value item, you purchase a Rolex watch, you purchase some jewelry, or just frankly anything that you want to make sure that you purchase what you actually purchase, it comes with a digital twin that has been authenticated by the brands, and that comes from either their wallet address or from their origination point overall."


In conclusion, AI has confirmed the need for tokenization of commerce. As AI continues to advance, it is becoming increasingly important for brands to authenticate their products and build trust with their customers. Tokenization offers a solution to this problem, allowing brands to program at the product level and embed key information into the tokenized product. With companies like Niftmint leading the way, the future of commerce looks bright, with tokenization set to play a key role in building trust and loyalty between brands and their customers.



AI Confirms the Need for Tokenization of Commerce
Jonathan presenting at NFTNYC2024

To watch Jonathan's presentation at NFT NYC, click here:



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